Tuesday, August 25, 2020

The vulnerable stage Essay Example for Free

The powerless stage Essay Taking into account that youthful grown-ups in the formative stage is considered by Kolberg to be experiencing significant change from level I to II, and that it is in this stage aptitudes in accord and social correspondence is in a fast phase of advancement. Reasonable of relative social requests either tolerating or dismissing shows is getting evident. Valid there is level III which is deliberation and meaning of all inclusive standards such equity and capacity to distinguish conceivable social changes, this might possibly happen. There might be a dismissal yet without a proper theoretical conceptualization fitting to the level and clashes are not altogether prepared. In actuality we can see a go across street in a youthful adult’s social way or picking up of encounters. One way prompts the social incorporation along the ethical stages as portrayed by Kolberg and a way of dismissal and thus estrangement from the social standard. Choosing to accomplish something as exceptional as self destruction isn't just because of estrangement which is the main hazard circumstance however could be fortify by encountering somebody close ending it all or what could be an appearance of Bandura’s demonstrating. We observe that if two circumstances consolidated could result to more noteworthy distance, e. g. losing somebody implies less one in the essential gathering to which an individual have a place, which could result to more prominent distance. There is additionally perception, for example, history of dysfunctional behavior which could be taken as marker of a potential high hazard however in any case, solid essential gathering backing could make the recuperation less difficult, lesser disgrace. The idea of essential gatherings of juvenile likewise gives some strain, family esteems or social points of view additionally changes and friends as it propose were likewise teenagers with their trademark catching for their own feeling of internal and social request into which they could demonstrate their life. The young is a change stage, of separation to singular tendencies and most significant they could be available to thoughts which might be out of sight inappropriate at their degree of mental and enthusiastic development. The Internet detonates data and opened up get to even to the youthful however without management or social handling including the past age. In this way the young are presented to for instance, sex entertainment, viciousness and different convictions and ideas which may not be proper to limit of the adolescent to process in their own. We observe that ratiocinative enhancers of helps to intuition included thoughts, convictions, ideas or ways which are open for experimentation by the young. In such an open information social orders, the model or reference bunches are essentially liquid. It could be contended that achieving stage 4 of level II in Kolberg’s moral stages model may reinforce the individual enough as stage 3 of living as per certain goals or accord requires certain degree of scholarly and passionate development thus a more elevated level of unique conceptualization and perhaps more noteworthy thankfulness and use of the speakers to turn into a progressively profitable person. In any case, relapse is conceivable particularly in outrageous social cases and exacerbated by the absence of emotionally supportive network. What is clear right now is there are social components which forestalls arrangement of hazard circumstances and there are factors which supports self obliteration.

Saturday, August 22, 2020

Never judge a book by its cover free essay sample

It will likewise give data on what thought processes an individual needs to give avocation to killing someone else. Ultimately, data will be given on the genuine personality of a person who decides to turn into a killer. An individual has their one view of how â€Å"normal† should resemble. These observations can emerge out of a large group of impacts and here and there are the idea example of a little gathering or network. That specifically is the reason it is hard to pass judgment on a person as indicated by their appearance. The manner in which an individual may show up may look as though they are your ordinary regular individual, yet how precisely do you know? Particularly on the off chance that they were raised reasoning that they are introducing themselves in agreement to the standard. In all actuality appearances can be misleading. With respect to what we see outwardly, a creator states, â€Å"We all do it. We cannot resist. Were transcendently visual creatures†, (Lickerman, 2012). With regards to things we see, as people we can't help judge dependent on the appearance. A few people have ridiculous sentiments on how someone in particular should look as opposed to increasing a comprehension of the person in general. Our materialistic perspective on individuals deceives use and brings down our watchmen against people not out for our prosperity. In today’s society, we are told things, for example, hooligans wear dull loose apparel and effective people wear business easygoing clothing. This is a case of a circumstance that can be misleading if an individual exploits our normal misguided judgments. In a circumstance where an individual is within the sight of a sequential executioner, this misguided judgment can end in death. This conversation will clarify how elective personalities, intentions are the best way to comprehend an individual’s genuine character. An individual ought to never pass judgment on an individual by dependent on their appearance. Because an individual gives off an impression of being a typical individual, it doesn't imply that they really are. That individual could in all likelihood be a sequential executioner. What we accept and need to have confidence concerning companions, family, and even collaborators is something that all individuals manage on a customary. We have a thought or a conviction of what an individual is and who they really are, yet how would we truly know? By what means can an individual state that the individual that we state we know is who they state they really are? In truth, you don’t know. To you and me they could be actually who they state they are, however as far as they could tell they may think they are another person. They may carry on with a way of life that an individual who realizes the individual never realized that they had. This is having an elective character and additionally way of life. At the point when an individual has an elective way of life, they live twofold life. For instance, a man is hitched to a lady and has three children with this exact same lady, yet takes month to month get-aways or â€Å"work related vacations† to invest energy with his better half in another state. In the TV show â€Å"Dexter† and film, â€Å"Mr. Brooks†, the two people had mystery lives. They decided to keep their lives mystery for the most part in light of the fact that the two lives that they had, yet they realize that the two lives couldn't exist together with each other. The two characters had genuine lives other than the life of an executioner. Mr. Creeks has an effective business and Dexter is a fruitful wrongdoing scene agent. Indeed, even with such honors, no doubt what they are happy with their lives, yet they are definitely not. By and large, an individual may decide to have a substitute life because of absence of fulfillment of their present lives. In an announcement above, there was a model utilized that depicted a wedded man with kids deciding to set aside effort to go through with his sweetheart from another state. In a circumstance like this, despite the fact that that man is hitched with youngsters, he may not be getting the fulfillment from his relationship with his close family. Like this individual, both Dexter and Mr. Streams might be managing a comparative circumstance in which their prompt lives are not giving the fulfillment that they want. Mr. Streams is an effective businessperson however doesn't get the delight and fulfillment that he gets from killing that he in his organization. Dexter is a fruitful wrongdoing scene specialist, yet despite the fact that he makes the most of his activity he get not even close to the fulfillment that he gets when murdering an awful person. The explanation for living numerous ways of life is an endeavor by a person to get the fulfillment that they want that they can’t get in their other life. One of the later genuine circumstances America has looked in which an individual searched out to execute others was the, â€Å"Navy Yard Shooter†. His name was Aaron Alexis. This was a person who killed 12 individuals at Washingtons Navy Yard. One reason why this circumstance is as yet confounding to numerous individuals is on the grounds that there was no away from of why he killed those twelve people. As indicated by a senior law requirement official, ‘Co-laborers have depicted Alexis of having carried on with the ordinary work life of a generously compensated tech temporary worker given day by day per diems that permitted an agreeable remain in a costly city† (Pearson, 2013). Someone else near him depicted Alexis as exceptionally neighborly and a well disposed man. This individual is a companion and previous housemate, Kristi Suthamtewakul. She saw some character changes in Alexis in the course of the most recent couple of months, yet she expressed that it was nothing showing potential brutality. She saw that he had been disappointed about compensation and advantages issues following a one-month contracting stretch in Japan a year ago. She likewise expressed that, Thats when I originally began hearing articulations about how he needed to move out of America,† and that, He was extremely disappointed with the administration and how, as a veteran, he didnt feel like he was getting treated right or fairly† (Pearson, 2013). Some will say for what reason would something as unimportant as that lead somebody to slaughter others? A creator states, â€Å"No matter how appalling a wrongdoing, there is consistently a â€Å"justification† given by the culprit: â€Å"Voices advised me to murder each one of those prostitutes†, â€Å"He was laying down with my wife† and â€Å"I did it for the sake of [insert god here]† (Phillips, 2013). The rationale is the thing that drives the sequential executioner to murder. In the event that there isn’t a thought process or motivation behind why an individual executes, for what reason would they? In this circumstance, Aaron Alexis’s rationale to kill those twelve individuals in the Navy shooter episode was because of dissatisfaction about compensation and advantages issues following a one-month contracting stretch in Japan a year ago and feeling like he wasn’t treated right or reasonably as a veteran. In his psyche, that was sufficient inspiration to lead him to end the lives of the twelve people who he had killed. In TV arrangement, â€Å"Dexter†, Dexter had a thought process to murder terrible individuals. Every day, he would explore trouble makers and give his own form of discipline towards them. He filled in as both a vigilante and a sequential executioner. The lives of the blameless individuals that the awful individuals removed were sufficient intentions in Dexter to murder those people in the equivalent or comparative kind of way. Like expressed above, there is consistently â€Å"justification† given by the culprit in why they may murder somebody. The genuine character of a sequential executioner is ordinarily left well enough alone on purpose. There is a motivation behind why an individual would not need people to know precisely what their identity is. The explanations behind which these people might not have any desire to be known can differ. An individual might need to be known. There is a likelihood that an executioner might not have any desire to be known to other people. That individual might not have any desire to be known in light of the fact that they appreciate what they do. Both Dexter and Mr. Streams shroud their actual personalities mostly in light of the fact that they had people whom they adored and thought about in their typical life. Dexter had a sister and Mr. Creeks had a spouse and a girl. Simultaneously both Dexter and Mr. Creeks both have a longing and enthusiasm to murder others. Both have their various thought processes in why they murder yet the both have an unmistakable energy to execute others. There may likewise be a likelihood that alongside murdering others, they may likewise need to shield those people from being a potential objective. The genuine character of an executioner exclusively relies upon the rationale of the executioner. In any case if an executioner decides to be known or not, the genuine personality of somebody who slaughters and murders others as often as possible is that they are a sequential executioner. This is the fundamental motivation behind why an individual ought to never pass judgment on somebody dependent on what they seem, by all accounts, to be. The genuine personality of somebody is the character at which that individual feels the most agreeable to act naturally. On account of Dexter and Mr. Streams, the two of them have an inclination that themselves when they execute others. At the point when you see a few people, you need to feel that you know precisely what sort of individual they are by simply taking a gander at them. It is hard for anybody to know precisely whom they are within the sight of just by their appearance. An individual may decide to have an elective way of life due an absence of fulfillment in their lives. They may feel that what is available in their life isn’t satisfying them with the totality of life that they want. Until they get that completion that they want, they may keep on finding that way by deciding to living various ways of life. The thought processes behind which an individual would need to kill an individual can fluctuate. On the off chance that that individual has avocation behind why they are performing such acts, in their eyes they may see what they are doing is the correct way to deal with handle their circumstance. Every one of the an individual needs is a rationale behind why they may decide to murder a person. On account of Aaron Alexis, his inspiration driving homicide was the way that he was baffled about compensation and advantages issues following a one-month contracting stretch in Japan a year ago and frust

Sunday, August 9, 2020

The Health Benefits Having One Smoke-Free Year

The Health Benefits Having One Smoke-Free Year Addiction Nicotine Use After You Quit Print The Health Benefits Having One Smoke-Free Year By Terry Martin facebook twitter Terry Martin quit smoking after 26 years and is now an advocate for those seeking freedom from nicotine addiction. Learn about our editorial policy Terry Martin Medically reviewed by Medically reviewed by Sanja Jelic, MD on November 17, 2016 Sanja Jelic, MD, is board-certified in sleep medicine, critical care medicine, pulmonary disease, and internal medicine.   Learn about our Medical Review Board Sanja Jelic, MD Updated on February 21, 2020 Hero Images / Getty Images More in Addiction Nicotine Use After You Quit How to Quit Smoking Nicotine Withdrawal Smoking-Related Diseases The Inside of Cigarettes Alcohol Use Addictive Behaviors Drug Use Coping and Recovery As of Dec. 20, 2019, the new legal age limit is 21 years old for purchasing cigarettes, cigars, or any other tobacco products in the U.S. At one year smoke-free, ex-smokers hit an important milestone related to the health benefits of quitting smoking: The excess risk of coronary heart disease drops to half that of current smokers.?? Heart disease is the leading cause of death in the United States today, and its one of the leading causes of smoking-related death for smokers, too.?? Toxins in cigarette smoke cause damage  to your heart in a number of ways. Carbon monoxide  reduces the amount of oxygen that gets to the heart. Smoking increases your blood pressure and heart rate, both of which are hard on your heart, and the chemicals in cigarettes contribute to atherosclerosis, also known as hardening of the arteries.?? If you smoke, quitting is the absolute best thing you can do for your heart and for your health overall. The Biggest Smoking Risk Isnt Lung Disease Give Yourself the Benefit of a Full Year to Quit Smoking Once you decide to quit, youll likely be impatient to be free of smoking cessation tactics. You want to reach a state of mind where cigarettes no longer hold any importance. While this should be the goal, and its definitely achievable, give yourself some time to heal from the many associations that have built up between smoking and daily life over the years. Relax and take the time you need to recover from nicotine addiction. Dont stress if you suddenly crave a smoke months after quitting. Old programming in our brains get triggered now and then, but the more practice you get with smoke-free living, the less often  errant thoughts of smoking will pop up. Why the Benefits of Quitting Continue to Grow Over Time If youve put a year between you and the last cigarette you smoked, congratulations!  The benefits of the positive choices youve made will continue to grow as you move forward from here. Smoking affects who we are more than most of us realize. On an emotional level, quitting tobacco is similar to peeling back the layers of an onion to find the person you were meant to be before addiction stepped into your life. What You Can Expect at Two Years Smoke-Free Your chance of achieving long-term success with smoking cessation increases significantly after two years. Statistics tell us that 80 out of 100 people who stay smoke-free for two years never smoke again. Also, at around two to five years, your risk of stroke is the same as a non-smokers. Why Its Important to Get Support Statistics tell us that only about half of those who quit  smoking  remain smoke-free at the end of their first year.?? However, with support, the odds are much improved. Fortify your quit program by connecting with others who are  going through what you are, whether its online, with  counseling, by joining a group, or by quitting with your partner or friend. If youre thinking about quitting smoking, there is no time like the present to get started. Change begins with a single first step. Stop just thinking about quitting, and start taking action. Throw the cigarettes away, and start your quit today. How Your Body Heals After You Quit Smoking

Saturday, May 23, 2020

How to Identify Villains and Heros Essay - 704 Words

In a play, there are always heroes and villains. Sometimes, one can not always tell who are the heroes and villains. William Shakespeare, in his play, Julius Caesar, shows the difference of heroes and villains using the senators of Rome to show the difference between heroes and villains. The hardest character to determine was the hero Brutus, by analyzing his loyalty, background, and his intentions, one can determine that Brutus was a hero to Rome. Brutus’ loyalty helps shape whether his cause was justice or unjustified. In the beginning, Brutus is walking with Caesar. He even helps him when a soothsayer tells him to beware the Ides of March. â€Å"What man is that? / A soothsayer bids you beware the Ides of March† (I, ii, 18-19). If†¦show more content†¦That quote is important, because the quote shows when he sided with the conspirators, when he did not want to. This explains Brutus’ loyalty, but knowing Brutus as a person may help determine how he was a hero. Brutus had a very interesting background; this helps determine his side of the play. Brutus is wondering which side to take during the beginning of the play. During Fuqua 2 his soliloquy, Brutus’ background information is identified. â€Å"And therefore think him as a serpent’s egg / which, hatched, would, as his kind, grow / mischievous; / And kill him in the shell† (II, i, 32-34). This means that he should kill Caesar before he becomes a threat. That also identifies Brutus as a man who worried a lot and is a man who wants the best for Rome, not himself. Besides worrying, Brutus also was emotional. Brutus’ wife Portia kills herself one day when she was alone. Brutus becomes very depressed over this matter. â€Å"No man bears sorrow better. Portia is dead† (IV, iii, 146). This means that he is sorrow for his wife’s death, and a synonym for sorrow is depressed. This shows Brutus was a sympathetic man, and somebody who can love one’s country and others. Villains are always referred to as emotionless in plays; the heroes always connect and wouldn’t murder without a cause. Besides w ho Brutus was as a person, Brutus had intentions that would help Rome. Brutus had intentions of saving Rome. Brutus wanted to kill Caesar because he believed thatShow MoreRelatedWho Is The Villain?927 Words   |  4 PagesEveryone likes a typical hero, but everyone loves a committed villain. Villains have more to them than just a simple reason for their decisions. Villains have a background which heavily influences their mentality and leads to the decisions made to classify them as villains. An actor named Russell Crowe has a keen interest for villains. He once stated, â€Å"I like villains because there s something so attractive about a committed person - they have a plan, an ideology, no matter how twisted. They re motivated†Read MoreMovie Analysis : Film, Japanese Clothing, And Japanese Apparel, A Traditional Form Of Japanese Footwear854 Words   |  4 Pagesperspectives, as well as how others may perceive us. This not only presents us with what each culture is viewed a s, but also if a certain culture is viewed as a hero or a villain. Audience members can only recognize the characters through what is shown to them in the films. If a Japanese character continuously walks in scenes with geta sandals (a traditional form of Japanese footwear), you may assume that the majority of the Japanese population wears them too, due to how they are represented by thatRead MorePreserving The Good Within Ourselves1334 Words   |  6 Pagesmovies have become incredibly popular over the last decade. Whether you’re an adult or a child, the variety of superhero shows and movies appeal to all ages and have become an obsessive source of entertainment. With new technology, superheroes and villains that were once pages in a comic book have come to life in ways the older generation of fans would never have imagined. Ever since Christopher Reeve played Superman in 1978, three sequels and many more remakes followed suit (Yueh). Ever since theRead MoreAnalysis Of `` C reating The Myth `` By Linda Seger1564 Words   |  7 PagesThe concept of a hero has been around for many generations, and the meaning of a hero is defined in ways people grasp its idea. A hero can be a person who has a superpower and is willing to make a personal sacrifice for the benefit of others or can be an ordinary everyday person who just wants to help people out of his or her own heart. Linda Seger’s article, â€Å"Creating the Myth,† tackles the idea of a â€Å"Hero s Myth,† and shows the ten steps of how heroes are transformed from an ordinary person toRead MoreBeowulf : The Ideal Anglo Saxon Warrior871 Words   |  4 Pagesbetween the hero of Beowulf and the villain of Grendel are made clear. Taking place during the fifth century, Beowulf is commonly known as the oldest surviving epic poem of Old English. It is also considered one of the most important works of Anglo-Saxon literature. With a different age and time period comes different values. Man y of the traits greatly admired during the time of Beowulf may now have much less emphasis placed on them. Similarly, the characteristics known to be of a villain may have alsoRead More`` Heart Grow Fond Of Them `` By J. K. Rowling1487 Words   |  6 Pagesabout this character after the ending of the series. Did Snape die for love? Who was Severus Snape? The complexity of Severus Snape’s character makes it hard to understand his role/personality on the Harry Potter series. While he is misconceived as a hero, it is evident that he is a hateful antihero looking for the forgiveness of his dead lover. Through the series, Rowling makes the readers wonder the true role of the complex Severus Snape. Rowling describes Snape as, â€Å"a thin man with sallow skin, aRead MoreFrankenstein as Anti-Hero Character1578 Words   |  7 PagesSUCI HANIFAH LITERARY CRITICISM II EDRIA SANDIKA/MARLIZA YENI 8 MAY 2013 Frankenstein as Anti Hero Character A women who wrote â€Å"Frankenstein† named, Mary Shelley, she was born August 30, 1797, in London, England. Mary Shelley came from a rich literary heritage. She was the daughter of William Godwin, a political theorist, novelist, and publisher. Her ideas to write Frankenstein cameon summer of 1816, Mary and his brother Percy visited the poet Lord Byron at his villa beside Lake Geneva in SwitzerlandRead MoreThe Godfather Is A 1972 American Crime Drama Directed By Francis Coppola919 Words   |  4 PagesMichael Corleone, and how he grows from a young man wanting nothing to do with the family business to a ruthless Don who will stop at nothing to exact his revenge. The movie grossed around 286 million dollars and is touted as one of the most successful films of all time, and in 1990 it was selected for preservation in the United States Film Registry. The film portrays many different character stereotypes commonly used in the Crime genre, and this helps to allow the viewer to ide ntify with the charactersRead MoreThe Tragic Tragedy Of William Shakespeare s Othello1523 Words   |  7 Pagestragedy, and the play filled Aristotle’s definition of tragedy. The hero in the story is Othello, and he fits the first part of Aristotle’s definition. According to Kennedy Gioia, Aristotle states that the hero needs to be a man of â€Å"high estate† (Kennedy 905). Othello is a man of high society and he is very well known. Even though he is not of royalty like a prince or a king, he still fits the first thing you need to be a tragic hero according to Aristotle’s definition. Othello is a foreigner who isRead MoreKingsman The Secret Service Film Analysis918 Words   |  4 Pageswhen there was a global threat by an intelligent, yet conniving man. This film provides a good example of the film formula because it clearly identifies the significant components, which are including a hero with motivation, a villian that contributes to the conflict of the film, and how the hero overcomes the obstacles in order for a positive ending. The hero of the film was introduced while he was still a child, but with the passage of time, the main character was revealed as Gary â€Å"Eggsy† Unwin.

Tuesday, May 12, 2020

Why The Paralympic Movement And Paralympic Games Really...

Opposite from Hwakins, Cory and Crowe study this article written by Schantz and Gilbert raised a question to whether the Paralympic movement and Paralympic Games really contribute to the emancipation and empowerment of people with disabilities. This article compared the history of Paralympic sports and noted the benefits of sport activities in the improvement of the veteran’s psychological attitudes and social life; however, it also argued that competitions for people with physical disabilities often resembled â€Å"freak† shows rather than serious sporting events. Keeping in mind that a lot of physical active program’s goal is to provide the social isolation and social support for those who feel lesser human beings because of their disabilities. Existing negative perspective of disabled people strongly influence person’s self-confidence in order to get out of yourself and experience the world like the rest of society. The article also compared Olympics a nd Paralympics and exposed dissimilarities of the two events and argued that originally these two worldwide events were supposed to have similar success. The social media coverage issue was also addressed and argued that the Paralympics were often portraying disabled people unrealistically and stereotypically. This article is a great source for my research because it examines existing issues in society that are present in discriminating disabled sport participants. It addresses an issue of how valuable Paralympic evens are if

Wednesday, May 6, 2020

Rock Fest at Hard Rock Free Essays

Rock Fest at Hard Rock In order for specific events and projects to be successful, an effective and efficient plan is necessary. A plan reflects the possible outcome of the project or event at hand. Planning is described as the method of deciding what to do and the process of how to execute them (Kerzner, 2003). We will write a custom essay sample on Rock Fest at Hard Rock or any similar topic only for you Order Now It allows the integration of people’s values, attitude, needs, and preference in coming up with sound decisions. Good planning is signified by a fine short term decision that has major impact on long term objectives (Bartholomew, 2005). It is a social activity that involves various people, thus participation and management of people is vital as results are affected by how people are involved, and is not confine in identifying problems that the group would encounter and finding out the easiest solution to them. It could become a good learning process not only for the problems at hand but also for future situations (Kerzner, 2003). In holding an event such as a rock fest with a 9 month plan horizon, time is of the essence. For the first few months it is important to secure the services of the bands that would play on the night of the rock fest. It is the organizer’s first priority as performers have tight schedule and they might find it hard to tap their services on the night of the scheduled event. For me, tapping their services and joining them altogether in one evening would be the most critical path. About a month or two after the event was proposed, a complete line up of performers should have been finalized and the target schedule date should be revealed. Organizers may find it hard to look for that common time of every band, if notification would not come during the early stages of the proposed rock event. Preparing the schedule and the list of the bands that would play would be the most challenging part for the organizers. After the list has been prepared and bands have made their commitment to be included in the rock fest, the next phase for the project would be advertising and promoting it. These would run for the next six months and so. The phase would include ironing out every details of the contract of the bands that would play, tickets sales, promotions, sponsorships and logistics. At this stage I see limited problem since Hard Rock Cafe is well known; posters, streamers and flyers could come in handy as funding for the project would not be limited and furthermore the organizer could easily make a tie up with their previous sponsors. The only thing that may derailed the project’s progress is if the project coordinator failed to come up with a catchy title, poster designs and taglines that would make the rock fest even more exciting. A month before the rock fest, the focus then would be preparing for the rock site, lighting and sound systems and security, contributes heavily to the organizer’s focus. Good lighting and sound system add more spice and excitement to rock fest. Thus the beauty of the two elements is a must. Security, on the other hand, is a major concern to prevent unruly fans and mob from becoming more rowdy. This is another major challenge as many events are ruined by uncontrolled crowd. Bands unable to get into the venue and situation involving emergency cases would not pose a problem since a helicopter is on stand by ready to fly. With a good plan and proper management of resources from day one up to the night of the said event, there is no reason not to be optimistic with the rock fest’s result. How to cite Rock Fest at Hard Rock, Papers

Saturday, May 2, 2020

Business Economics for De-Unionization- myassignmenthelp.com

Question: Discuss about theBusiness Economics for Globalization andDe-Unionization. Answer: Introduction and Claim In the entire Article, the author discusses about the increasing disparity between the upper- and lower-half of the society. The major narrator of the piece is Robert Reich who is primary illustrating the Americas social classes. The metaphor is utilized in explicating how the economy of America is fluctuating for the rich and poor. It is alluded to a boat that everyone is in whereby 1 is rapidly sinking 2nd one sinking more gradually while the 3rd steadily rising. The three social classes are referred to here including lower-, middle- and upper-class. The lower-class keeps going poorer due to job loss, increase automation alongside competition from other economies which are enthusiastic to work for less money. The middle-class is somewhat staying unchanged but remain still diminishing economically. This is due to machinery that is substituting employees, lower wages due to the surged social security drawn by the government from the retirees, alongside the stiff competition from immigrant searching for jobs. The upper-class does well and ascending past everyone else since they are the people who are thinking regarding selling their notions to overseas nations who could never think of them independently. Background The topic is anchored on the Robert Reich as both eye opener and simultaneously a cautionary for the society about the unemployment which the society shall be facing and is presently facing as a result of the lack of education and technology. It precisely enunciates that routine producers jobs and in-person servers have extinguished wholly as the contemporary techniques have substituted them. Reich posited that strictly individuals whose jobs remain on the upsurge are symbol analysts. The symbol analysts remain the actual problem solvers. The symbol analysts skills remain extremely in the demand globally since they are the people who initially examine the problem and subsequently solve the problem (Reich 15). The same unemployment problem alongside the global recession that has left workers focusing on workers not solely with skills of specialist but further a vaster array of knowledge and skills. The report remains a clear reflection of what is required by the modern day employers, but the question remains whether it is universities or learners individually that fail to cope with the needs of modern world that is marred with advancement in technology alongside critical thinking. The modern day generation alongside reasons for huge drop in employment are truly missing something critical. Opposition The opposition holds that the job losses in America is caused not by the immigrants into America but due to technological development and globalization. The opposition acknowledges that the main challenge is the employment crisis that the millennials shall be facing as a result of educational challenges, either in schools or in learners, and the similar period the ascending symbol analysts demand (Spangler 472). This is an eye-openers for millennials since the opposition has precisely illustrated all the challenges facing millennials and shall be facing in the coming years about employment. Opponents Claims strengths and weaknesses The main strength in my opponent claim is that it is true that globalization and technological advancement have greatly led to a laying off of many workers. On the other hand, the opponent fails to appreciate that as technology is advancing, many jobs are destroyed and through innovation, many new jobs are created and many firms upskill their old employees rather than retrenching which would indeed retain workers and even employ new ones. My Claim The Robert Reich Article remains wholly true. There is a widening gap between the rich and the poor. This disparity/gap is increasing blooming visibly as months turn to years. The rich are increasingly becoming richer since they are the people taking over the lower-class jobs and doing whatever they wish with them. Often, the upper-class fire all the employees and place in automatic machinery since it is increasingly effective and cost really less. The upper-class have further put a surge on immigrants over the previous ten years and it is still ascending today. The immigrants come to America and require jobs to support both families and themselves. This is the reason there is increasing jobs less in the US. If the American economy keeps up with this declining trend, there will people trapped in absolute poverty and those who are filthy rich. Accordingly many of the rich individuals shall refute to assist the poor, even where they are increasingly capable of helping the poor. Warrants for My Claim and the Opposition for Common Ground Based on my claim, the millennials future is analyzed with respect to unemployment problems the millennials will face as a result of globalization. The advancement in technology and entire world going global remains significant. Unlike my claim, that I hold also contributes to the American job losses, I see sense in the opponent claim that attributes the job loss to the shift of jobs from the developed to developing economies established by the huge recession in the developed-economies to have triggered by the advancement in technology and globalization. Common Ground It is true that both claims remain cognizant that the main challenge is the unemployment. Whereas I attributed the lack of employment among the Americans to the competition arising from the immigrants who seek the same jobs to support themselves and families, I am in agreement with my opponents claim that globalization and advancement in technology have also played a significant role (Stiglitz 133). It is true that advancement in technology has made workers stay in touch with the entire globe with the assistance of certain optical wires alongside satellites and hence began hiring employees who were willing and ready to work for the lower salaries. In the same manner, introduction of novel labor-saving machineries like ATMs and robotized vending accounts for job losses. Conclusion Both opposing claims have a sense in arguments and hence there is a common ground. Both technological advancement and globalization have indeed led to job loses while at the same time Americans have lost jobs due to influx of immigrants. Works Cited Reich, Robert B. "Why the rich are getting richer and the poor, poorer." The way class works: Readings on school, family, and the economy (2008): 13-24. Spangler, Eve. "When Good Jobs Go Bad: Globalization, De-Unionization, and Declining Job Quality in the North American Auto Industry." (2017): 471-473. Stiglitz, Joseph E. "The overselling of globalization." Business Economics 52.3 (2017): 129-137.

Monday, March 23, 2020

Teaching Content through Literature and Technology Trade Books

Introduction Education of little kids plays an important role in life: the way of how children are able to grasp new material and the principles according to which it is necessary to live influences their future and communication with other people around. In this paper, one of the cultural aspects of children education will be taken into consideration.Advertising We will write a custom essay sample on Teaching Content through Literature and Technology: Trade Books specifically for you for only $16.05 $11/page Learn More With the help of three trade books, 3rd grade students will be able to learn more about the First Thanksgiving Era and the history of this amazing holiday in the USA. Trade books are usually rich in captivating narrative and educative content, this is why they may promote students with a good change to understand the necessary aspects of the chosen holiday (Vacca Vacca, 2008). In this paper, three trade books will be evaluated: Mollyâ₠¬â„¢s Pilgrim was by Barbara Cohen in 1998, If You Were at the First Thanksgiving was created by Anne Kamma and Bert Dodson in 2001, and The Night before Thanksgiving was introduced by Natasha Wing and Tammie Lyon in 2001. All these books contain a number of interesting ideas to be discussed with the children of the 3rd grade and may be used in a variety of ways to make the education process more captivating and more effective for students as well as for teachers. A Month-Long Unit Based on the Books Chosen A Social Studies Unit on First Thanksgiving Era lasts for one month, and a teacher should make use of the three trade books chosen to help students understand people, time, and traditions in a new and comprehensible way (Ryder Graves, 2003). There are 8 lessons in the unit and each of them has its own purpose and organization. First Day Objective: to understand student’s attitude to holidays and introduce them Thanksgiving Day from a variety of perspective. Activities: A teacher informs the students about the importance of holidays in everyday life and talks about their favorite holidays and their reasons of their choices. Thanksgiving Era should be mentioned.Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More Second, Third, and Fourth Days Objective: to introduce three different sources about the same holiday, evaluate the level of information offered, and improve student vocabulary. Activities: Each lessons is devoted to the book chosen (first, The Night before Thanksgiving is analyzed as it is the most easiest source and contains a number of interesting pictures and explanations; second, Molly’s Pilgrim is considered as it is about the 3rd grade student who has to understand the importance of the holiday the way students should do; and finally, If You Were at the First Thanksgiving is the most serious trade book that has to be used and analyzed by students and teachers thoroughly). Fifth and Six Days Objective: to organize students’ activities and help to find practical application to students’ theoretical knowledge. Activities: students’ presentation of the Thanksgiving Day and the way of how they understand it; quizzes with the help of which students show their level of knowledge; competitions which are organized by the teacher to involve students in reading and learning. Seventh Day Objective: to evaluate student level of knowledge. Activities: students pass through the tests which are created by the teacher and get grades. Eighth Day Objective: to discuss the achievements of the studies and the wishes of studentsAdvertising We will write a custom essay sample on Teaching Content through Literature and Technology: Trade Books specifically for you for only $16.05 $11/page Learn More Activities: students and the teacher organize discussions during which it is possible to enlarge their k nowledge, share personal experiences, and ideas on how the holiday may be organized in the class. In general, the offered unit should be interesting for students and for the teachers because common exchange of knowledge is always educative. The Use of the Books Offered The Night before Thanksgiving by Wing and Lyon is the first book that will be offered for the students. With the help of easy syntax and educative content, the students are able to get the basic knowledge about the holiday and its impact on the development of relations between family members. Family has to be united to enjoy that big celebration through the nation (Wing Lyon, 2001). The most important content objectives this book addresses are to explain the significance of family relations and the importance of the holiday offered. Molly’s Pilgrim is the story written by Cohen that depicts the relations of a young girl with the world around. In addition to the theme of Thanksgiving day, this books teaches abo ut such important virtues like human rights, tolerance, and devotion to personal traditions. It is not easy to build good relations within a short period of time, this is why this book should become a guide for many students to rely on. The objective to be met while reading the book is to motivate students to read and learn more using their own experience and literature offered. If You Were at the First Thanksgiving by Kamma and Dodson is the collection of ideas about the historical perspective of the holiday. A number of questions about the Pilgrims, house decoration, and eating process are answered in the book. So that, the main content purpose that is all about enlarging student knowledge by means of reading is achieved.Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More Activities Built Around Available Technology The first technology activity that may support the use of the trade books chosen for the course is all about WebQuest. As a rule, the teacher has to design a web page so that it is possible to arouse student interest in reading as well as involve more students in classroom activities. In fact, the nature of WebQuest activity is similar to RAFT writing assignment: students are informed about some basics and have to follow the conditions offered. A teacher asks students fulfill the gaps in order to create an informative piece of work. The quest should consist of several components with the help of which students share their ideas and knowledge and promote distant communication. Another technology activity comes from CD-ROM books which focus on thorough studies of subjects. It is possible to provide students with CDs and ask them to look through the books offered and answer the questions offered at the end of the texts. With the help of such activities, students are able to develop their skills with computer’s use as well as become more aware of the soft. Of course, there is no need to introduce some complicated programs written on special languages: a number of images and space for answers is a good idea to attract students’ attention. Conclusion In general, the activities and books offered in this paper seem to be a powerful approach to the improvement of student knowledge. Teachers should take into consideration students’ possibilities and personal time to organize each activity in the most appropriate way. Current technological progress influences considerably the development of kids’ education, and it is very important to consider the achievements before and during the process. Only in case teachers are aware of the standards set, they may contribute children understanding of the world and help to improve their writing activities, reading skills, and vocabulary. Reference List Ryder, R. Graves, M. (2003). Reading and learning in content areas (3rd ed.). New York: John Wiley and Sons. Vacca, R.T. Vacca, A.J. (2008) Content area reading: literacy and learning across the curriculum. New York: Pearson Education. Wing, N. Lyon, T. (2001). The Night before Thanksgiving. New York: Grosset Dunlap. This essay on Teaching Content through Literature and Technology: Trade Books was written and submitted by user Mikayla Cline to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Friday, March 6, 2020

The Medical Similarities Between Dogs and People.

The Medical Similarities Between Dogs and People. Even though animals and humans are of different species, there are definite similarities in their behavior and health care. Dogs, like humans, require periodic health checkups. Additionally, dogs, like babies, cannot verbalize their pains. However, changes in behavior, such as: lack of appetite, tiredness, crying, and lack of energy are indications to their owners or parents that something is wrong or bothering them. There are many examples that can illustrate these parallels in human and canine life. These comparisons are evident practically from birth.Puppies instinctively breast-feed. Their mother's first milk, called colostrum (thin yellowish fluid filled with protein, anti-bodies and minerals), gives them protection from disease germs. The antibodies in the mother's milk protect the puppies for about the first six weeks. These antibodies come either from the mother's own experience in fighting disease, or from vaccines that the mother received. When this maternal immunity is in affect, it also blocks the effectiveness of vaccines in the newborn puppies.English: Dr. Amir Karam Performing Fat Transfer to...Therefore vaccinations are not given until the puppies are seven to eight weeks old. At that point, the maternal immunity has started to wear off. ('Pet Medicine' p.25)Vaccinations for puppies continue every few weeks until they are fourteen weeks old. Booster shots must also be given at various intervals. Dogs who are not given their regular shots can develop otherwise preventable diseases. ('Pet Medicine' p.25)Babies breast-feed the same way as puppies do, and for the same reasons. Babies receive immunity to various infections through the colostrum (the fluid that comes out before the actual milk and with the milk). Even though it contains very little iron, breast milk has a form of iron that is unusually well digested and absorbed by the baby. Most breast-feeding stops between nine to twelve months of age, however some children nurse until...

Tuesday, February 18, 2020

Chain of Command Coursework Example | Topics and Well Written Essays - 500 words

Chain of Command - Coursework Example Fortune 500 company and the federal government of the United States are seen to have many similarities when it comes to the chain of command of both these entities. The federal government has several executive branches which primarily act as advisors of the president and also help him to veto certain issues. The Vice President and fifteen executive branches are currently acting as these advisors for the president of America. Same is the case with the Fortune 500 company where it can be seen that a CEO is operating as a sole leader of the company who has several departments under him who act on his discretion. These departments and individuals under him act as the advisors of the CEO and can help him take decisions. Chief Operating Officer acts as a primary advisor of the CEO of Fortune 500 who can make him act in the best interest of the company just like the vice president. The Managing Director then comes in the branch who informs about the condition of the company to the COO or CE O along with the General Manager. The supervisors then form individual departments like that of electors in the federal government. The employees are then working in the company who help to carry out actions. These employees are the same as the employees working under the executive branches of the federal government. The shareholders in a multinational corporation act as the members of Senate in a cabinet. The members of the senate can reject a proposal by the president or accept it when it comes to the interest of federal government whereas the shareholders can also reject or accept the proposal given by the CEO. The difference between these two entities is that these two work in a different manner. Fortune 500 does not have to care much about the general public whereas the Federal Government has to keep everything in mind. The authority of the federal government is much more than the Fortune 500. The federal

Monday, February 3, 2020

The history of fighter aircraft F-22 Raptor Research Paper

The history of fighter aircraft F-22 Raptor - Research Paper Example The fighter jet possesses significant attributes that make it better than any fighter jet developed thus far. With increased stealth, the F-22 becomes one of the best fighter jets that can evade detection by radar (Sweetman 44). In addition, the F-22 has the ability to maneuver and evade tracking by other fighter jets that may be on its pursuit. As a replacement of other fighter jets with limited superiority, the F-22 becomes the most reliable air to ground attack jet ever built. Most important, the F-22 has improved aerodynamics that makes pilots fly the fighter jet more easily than before. Today, the US army has deployed significant number of raptors to areas such as Japan where the army has stationed them ready for deployment. Whereas the F-22 has had some failures in navigation and communication, the F-22 raptor still remain an aircraft of choice in carrying out sorties and other activities such as aerial surveillance. The F-22 is a product of Lockheed Martin Corporation, which is well known for the production of aircraft. The demand for a better fighter jet like F-22 has been long overdue considering the shortcoming of other fighter jets such as F-15. With the demand of an advanced tactical fighter (ATF), the US army tasked the F-22 team to conduct a program that would later produce the F-22 as an engineering marvel that combines performance, speed and stealth into one robust fighter jet—F-22. The F-22 team started by developing two prototypes that they later developed to achieve a reliable fighting machine. In their program, the F-22 produced two YF-22 prototypes that they took through a series of testing (Sweetman 78). These prototypes relied on two other engine prototypes that were to be selected for use in the F-22 fighter jet. The testing of the fighter jet was done on Being and Lockheed installation where the features of the aircraft were refined to produce the F-22 that are in use t oday. During the development of the F-22, the Lockheed

Sunday, January 26, 2020

Levi Strauss Case Study Marketing Essay

Levi Strauss Case Study Marketing Essay Levi Strauss is the worlds best-known jeans brand, but its hard to see much chance of the company regaining its former glory without a substantial overhaul. Iconic or not, what kind of future lies in store for a company which derives around 85% of its annual revenues from selling pants? And only really two sorts of pants at that, which are also sold by just about every other clothing manufacturer on the planet. Either Levi Strauss needs to diversify substantially, and bolt on other brands or more likely needs to sacrifice its long cherished but out-of-date independence and become part of someone elses larger multi-brand portfolio. These years of struggle against a vast array of competitors have merely added to the gradual erosion of the brand. The development of value line Signature has helped, but despite doubling in size during 2004, its contribution has steadily decreased ever since. In the late 1990s, Levis became a victim of their own success. Too involved in corporate restructuring, the company effectively ignore a seismic shift in the youth market. In the 1980s and early 1990s, Levis 501 jeans had managed to dominate the market for everyday clothing as a result of high quality manufacturing and smart marketing. There were many kinds of jeans, went the general perception, but Levis was the brand to which all others aspired. A brilliant marketing campaign, especially in Europe, reinforced the brands hip status. But in the late 1990s, Levis jeans suddenly became a victim of its own success. They were seen by the new generation of teenagers as the jeans my Dad wears, and that put them completely out of fashion. Fashions in cut came and went but Levis failed to respond, leaving the market wide open for competitors The companys biggest mistake, arguably, was to ignore the baggy cut, which rode in on the back of the mid-1990s grunge movement, and remained the leading fashion style for the rest of that decade. While Levis stuck rigidly with the 16-inch straight-leg cut that appealed to the now ageing market who had rediscovered the brand in the 1980s, even the least hip of US retailers began selling extreme-cut. Millers Outpost, Tommy Jeans, JNCO and even JC Penney and Sears were selling jeans with legs as wide as 23 or 40-inches. The fashion-conscious teenage market began buying their jeans from other manufacturers, while a new breed of retailers, led by The Gap, captured the middle ground. Protecting their premium status, Levis refused to chase the market and strictly adhered to their long-established policy of only selling through specialist outlets and avoiding discount stores including Wal-Mart. Although this held the brands perceived value it also restricted sales to only around half of the US retail market. Worse still, later that decade the market as a whole began moving away from denim altogether as combat and cargo pants became the new fashion Question 2) How could a sensitive and informative Marketing Information System (MIS) have helped Levis to identify these environmental variable and form future strategies ? THE NEED FOR MARKETING SUPPORT In 1986, Levis relaunched the 501 with the Launderette and Bath commercials. The tremendous success of these executions and the campaign that developed from them has been well documented. All of the commercials featured the 501 jean and most stated 501 specifically in the end frame. The advertising success was not restricted to the 501 alone. There was a halo effect on the whole Levis range. But naturally the 501 took on a dominant share of Levis business. This dominance was intended. The 501 was positioned as definitive. It is an anti-fit jean which is right for most people, and, in a sense, 501 for most people took fit out of the purchasing equation. Despite this, there were (and still are) a significant number of people who, for reasons of personal physique or style, did not consider the 501 as the right fit for them. For this significant minority Levis developed a range of other Red Tab fits. The range includes: Historically the strategy had been to sell these non-501 Red Tab fits in-store, via POS and retailer advice. Levis own retailer and consumer research indicated, however, that the non-501 Red Tab fits had been underperforming in the market. There were a number of reasons. l Many consumers were under the impression that Levis was really just about 501. They were unaware of the availability of other Red Tab fits. So if they tried on 501 and were not completely happy, they would try on another brand, rather than another Levis fit. Or if they knew from the start that they wanted a fit other than 501, they would go directly to another brand. 517: Regular Fit 518: Loose Fit 511: Zip Fly 536: Girls Fit l Many retailers were not directing failed 501 traffic onto other Red Tab fits. l Some retailers, in the absence of specific consumer demand for non-501 Red Tab fits, were deciding not to stock these fits at all. The above factors created a problem that reproduced itself Levis was losing out to competitive brands in this significant minority of the premium jeans market. And there was a risk that if no action was taken, the scale of the problem would spiral. Clearly the Red Tab range required marketing support, and advertising was deemed necessary. THE BRIEF We determined that there was a very specific role for advertising: to raise awareness of the multiplicity of Levis Red Tab fits. Advertising should make people understand that if they want something other than 501, it will be there in the store for them. They can discover exactly the right fit in-store. And we drafted a very simple proposition to address this task: Levis Red Tab jeans come in as many different styles as the people that wear them. THE ADVERTISING MINEFIELD This seems relatively straightforward. But in fact, in identifying these as the role for advertising and proposition, we had also identified what advertising could not do or say. Examination of previous competitive advertising relating to product ranges and fits indicated to us a series of problems and misconceptions both strategically and creatively. It was important that we map out for the creative team where these perils and pitfalls lay, in order that they could steer a clear path through the minefield. The 501 issue We were concerned that above-the-line support for fit numbers other than 501 would confuse people and dilute the definitive status of 501. We realised that we could not expect people to memorise a series of fit numbers and their definitions. It had taken a great deal of time and money to establish one fit number in public consciousness. Indeed, we did not want non-501 fit numbers to develop their own identify to the extent that they became sub-brands. The non-501 Red Tab fits could not approach the wealth of heritage and associated imagery commanded by 501. They could not really aspire to being brands in the same sense. More importantly we did not want to compromise in any way the definitive status of 501. Thus we specified in the brief that executions should avoid discussion of or comparison with 501s. Moreover, we determined that we could keep the Red Tab communication separate from 501 communication by adopting an entirely new medium for Levis: posters. More specifically, Adshels offered a street level impact, in keeping with our youthful target and within sight of most retailers. Since advertisings role was not to raise awareness of individual fit numbers, we decided its effectiveness should not be judged by peoples ability to recollect specific numbers, but by their awareness that Levis have a range of Red Tab fits. Range advertising Advertising a range of products is often strategically unsound and creatively uninspiring. People generally do not buy ranges; they buy individual products. A range campaign tends to proclaim the benefits of the range as a whole, or to highlight the differences within the range. But if people are interested in individual products, all they really want to know is what is good about that product. Moreover, a brief for range advertising can often lead to creative cul-de-sacs: a row of products and an invitation to the consumer to make his or her own choice etc. Consequently, although the objective of the advertising was not to establish individual fit identities, we did specify that each execution should feature one fit only and would talk about the benefits of that fit. Across a range of executions we aimed to establish a sense of the multiplicity of the fits, thereby addressing the key objective. Fit adverting Fit messages also pose a strategic and creative challenge. People choose different jeans fits for reasons both of personal physique and current fashion. If advertising addresses one motivation, it struggles to communicate the other. And the more obvious creative solutions tend not to be challenging or motivating. For example, a tight fit can be communicated by showing a thin person and a loose fit by showing a fatter person. But the latter expression clearly does little for loose fit. And what of the people who wear loose fit for style rather than physical reasons? Alternatively, a fit message can be conveyed by showing the overall style or fashion of the wearers of different fits. For example, a punk in tight jeans and a hip-hop fan in loose jeans. But youth fashion cannot easily be compartmentalised into discrete tribes with conveniently different jeans fits. Moreover, young people quite naturally recoil from any cynical attempt by advertisers to mirror their own street-level cultures. And, as with the above, what of the people who do not choose fits for fashion reasons? We concluded that these more literal expressions of fit were not worth exploring and we directed the team to seek out more lateral solutions. THE CREATIVE SOLUTION The creative team, conscious of the objectives of the advertising and the strategic and executional minefields to be avoided, came up with an innovative solution to the brief. They developed a range of executions each employing a black and white still from the respected photographer Bill Brandt to deal with one Red Tab fit message. They did not talk about fit in a literal way. Rather they implied the various fit messages. Moreover the images employed were not completely unrelated to fit. (They were not vegetables or fruit!) Rather all the executions focused on the human form, which is after all the basis of any fit choice. ADVERTISING EFFECT The poster campaign ran nationally for four weeks only in April 1993. Millward Brown tracking showed very high advertising recognition: over 40% of a sample of 17 to 29-year-olds recognised the posters. More importantly, spontaneous and prompted awareness of Red Tab rose from 35% to 45% and from 57% to 75% respectively. The percentage of respondents able to quote any non-501 fit number rose from 50% to 60%. We are unable to divulge actual sales data. SUMMARY The planners role does not only entail pointing the creative team in one particular direction; it can also involve illustrating to them the strategically unsound and creatively fruitless routes. In advertising non-501 Red Tab fits for the first time, Levi Strauss were entering a minefield. By identifying the best role for advertising and mapping out the geography of that minefield, the planner was able to play a part in the development of advertising which maintained Levis best standards of creativity and effectiveness. CREATIVE BRIEF Why are we advertising? To raise awareness of the range of Levis Red Tab jeans by demonstrating that Levis produce different fits to compliment different body shapes and personal styles. Who are we talking to? Boys and girls, 15 to 19 years old. They are aware of Levis advertising and recognise that 501s are the original, definitive jeans. In fact, they may already own a pair of 501s, but find certain aspects of 501s either inconvenient (ie button fly) or uncomfortable. They are at the middle end of the market (early/late adopters) and are often insecure and lack confidence. They therefore need to be reassured that they can buy into the imagery associated with 501s, while having a pair of jeans that fits comfortably and flatters their individual shape. What must the advertising say? Levis Red Tab jeans come in as many different styles as the people who wear them. And why should the consumer believe it? Levis make a range of different fits to suit your shape and tastes. What tone of voice? Confident, classic (ie timeless), cool and sexy. What practical considerations? The campaign must work as both posters and press. The campaign should avoid discussion of, or comparison with, 501s. This is not an opinion leader campaign, and is aimed at a younger, more mass-market consumer. Question 3) Analyse the importance of the various marketing mix elements in the success :failure of Levi, how important is design? Levis share of the denim market plummeted. In 1990, according to Tactical Retail Monitor, more than 48% of men chose Levis as their preferred choice of jeans. By 1998, this had tumbled to 25%, while Lee and Wrangler had risen from 22% to 32%, and private label brands including Gap from 3% to more than 20%. In sales terms the brand slipped from a 30% US market share to 14%. (Upmarket designer labels such as Tommy Hilfiger and Calvin Klein got a great deal of publicity but never achieved more than around 7% of the market). The percentage of teenage boys who thought Levis was a really cool brand had dropped from 21% in 1994 to just 7% by 1998. Levis position has, for the most part stabilised since then, but competition remains intense The Levis brand now houses several sub-brands. Chief amongst these is Levis Red Tab, which includes the legendary 501 button-fly design. (The number 501 was originally the products stock number, first adopted in 1890; the red fabric tab was first used in the back pocket from 1936). Levis Vintage features a broader range of classic retro designs. In pursuit of the youth market, the company has tried to turn back the tide with more extreme cuts, such as Levis Engineered Jeans, introduced in 2000 and supposedly designed ergonomically to fit the bodys contours. Some cuts are even pre-stained with oil. Another stylised new design launched in early 2003 as Levis Type One. These offered exaggerated versions of traditional features such as rivets, stitching and the tab, blown up in size. However sales were slow to take off, especially in the US, despite high profile marketing, including a Super Bowl ad (which the company later claimed admitted was unsatisfactory). They, along with another st ylised line known as Silvertab, were replaced by the Levis Capital E line. Levis ICD, a partnership with Philips to market workwear with integrated electronic devices such as mobile phones, MP3 players etc, was withdrawn in 2002. The group also licenses out the Levis brand to other manufacturers for branded T-shirts and accessories. Combined sales of the core brand improved in 2007, reaching almost $3.2bn. Levis is primarily a menswear brand, with just under three quarters of all pairs sold bought by men. After its many attempts to introduce more stylized or fashion-oriented designs had failed, the company agreed to abandon its premium positioning and chase the mass-market as well. A new design, Levi Strauss Signature, launched in July 2003, initially available exclusively through Wal-Mart. By the end of the year it had become apparent that the new line was the much-needed hit for which the company had been searching. The group rebranded the range as Signature by Levi Strauss, extended distribution to Target Stores and Kmart in 2004, and also introduced the range into selected mass-marketers in Australia (including Coles Myers Target and Kmart), Japan and other Asian markets. It was also launched in the UK (through Asda), France (through Carrefour), Germany (through Wal-Mart) and Switzerland (through Migros), but performed poorly and was withdrawn in 2007. Yet after a strong start, sales of the Signature line have fallen steadily since 2005, declining from a peak of around $410m that year to $260m in 2007. Dockers, first launched in the US in 1986, is the companys khaki-based casualwear line. It was launched as something of a reaction to inroads into the market by Gap and others, serving as a halfway point between jeans and smarter dress pants. Dockers Slates, a sub-brand of dressier and more expensive trousers, was discontinued in 2004. Although it has been generally successful, Dockers remains very much the second string in the groups portfolio behind its jeans line. In 2004, Levi Strauss put the Dockers brand up for sale in order to concentrate on its still struggling core business, but failed to attract a suitable buyer. Sales of the brand were reported at $1bn for 2003, but had fallen to around $775m by 2005, with sales concentrated in the US. Since then it has repositioned itself as a wider casualwear brand, diversifying into shirts, sweaters and blazers, as well as a line of womens clothing. The unit was rewarded with an increase in revenues for 2006, its first for several years . For 2007, it generated sales were around $915m. The group also generates significant income from royalties on Dockers belts, footwear and other accessories manufactured by other companies under license. Levi Strauss has production facilities and customer service centres throughout the world. Until comparatively recently the company maintained a policy of manufacturing its goods in the regions in which they are sold, but rising labour costs and declining sales made this increasingly unfeasible. Production in the US and Europe began to be farmed out to cheaper regions in the late 1990s. Having already closed six of its US factories by 2003, the group announced that the remaining four in North America would also be shuttered by early 2004. The group supplies its products to around 60,000 retail outlets worldwide. It owns and operates around 200 of its own Levis or Dockers branded stores, and franchises around another 1,300. More than half of these stores are located in the Asia Pacific region. Otherwise sales are through department stores and national chains. There are three regional business units: Levi Strauss North America operates local subsidiaries in the US, Canada and Mexico, and accounts for almost 60% of revenues, or $2.5bn in 2007 (compared to a peak of $4.8bn in 1996). Levi Strauss EMEA is the second biggest market, but performance there took longer to recover than in other markets. Sales rose in 2007 for the first time in several years, finally returning above the $1.0bn barrier. Asia Pacific remains the smallest market for now, but has been the companys strongest performing region for several years. Sales rose by a further 6% in 2007 to $805m, with Japan contributing a little under half of all sales. Question 4) As a strategic marketing consultant, advise Levi about what now it should now do ? It is every businesss objective to maximize their profits and lessen their expenses. Levis has invested on one of the most important resource that a company could have its employees. Their corporate strategy has now been aligned with their human resource management which is valuing their employees due to high costs of recruiting and training new staff. It must be noted that losing an employee can be very expensive and high staff turnover can eventually ruin a business. The last thing that businesses need is for its competitors to benefit from the training, knowledge and experience that it has built within its workforce. It is suggested that employers give their people the opportunity to make their own benefits decisions. This way, employees will take a keener interest in their benefits. The traditional company benefits package often has a rigid one size fits all approach; it fails to consider the varying needs of individual employees. In addition, the traditional company benefits package may sometimes be complicated and difficult to manage. Thus, it is greatly recommended that companies like Levi Strauss and Co. implement a flexible benefits package to help reduce costs and provide a greater choice for their workforce. Furthermore, flexible benefits provide additional lifestyle choices along with traditional company benefits such as private healthcare and the company pension scheme which will allow employees to choose the benefits that they want which in turn will motivate them and make them more productive. It is also important that companies like Levi Strauss and Co. consider some of the following pointers: (1) the main goals of the companys employee benefits programme, the last time that the company last reviewed their benefits scheme, steps or initiatives undertaken to ensure that the companys benefits programme underpins their business strategy, knowledge of employees regarding the benefits that the company offers and how they benefits from it, issues like sickness and absence, healthcare and dental care, and (6) the extent of the relevance and significance of the recruitment and key staff in employers business and their industry.

Saturday, January 18, 2020

Managing Individual Performance

It’s crucial for the manager to make right decisions about the members of his team. The organization can be very successful only in the case of well-balanced personnel, and it’s the manager’s responsibility to employ the right people for the positions. Even when all the technical resources in the company are at the highest level, the skills of employees appear to be the most important key to the organization’s success. It’s a well-known fact that â€Å"†¦everyone wants to feel that they are on a winning team, that the company is moving ahead, and that they are an integral part of the group.† (3)Therefore, it’s necessary for the manager to take employment of personnel very seriously. First of all, the manager needs to make sure he knows all the major objectives which the company sets in front of itself. Without the deep understanding of the organization’s goals, it’s impossible to employ people to achieve those goals. As soon as the goals are determined, it’s necessary for the manager to do his best to find people whose education, general background, and personality will fit the best into the positions available. There is no general criterion for choosing the members of the team because the decision of the manager depends on the goals which he sets for his team.The manager has to analyze the profiles of the potential employees very carefully in order to get a full idea about them. The major criterion is ensuring that every employee in the team will have a position which answers both his expectations and expectations of the company. The goals of the organization will be achieved only in the case when the manager makes right decisions about the choice of employees and the responsibilities which each of them can fulfill the best. However, the task gets more complicated because â€Å"building the winning team requires more than just hiring a bunch of talented people.It means hiring people wh o will work well together. It means developing a shared vision and commitment. It means physically bringing people together in formal group meetings for open discussion of broad-based issues. It means encouraging positive, informal interactions between group members. It means instilling a â€Å"winning† attitude throughout the organization. It means watching for and quickly trying to reverse team-building problems such as jealousy, cynicism, and defensive behavior.† (3)In the simulation I chose the following employees into the team: Tony Wu for the position of building case files; Lisa Stafford to moderate self-help groups, Nicola Minelli for performing follow-ups, and finally Daniel Nichols to supervise confrontation sessions. Out of all the employees whom I selected Daniel Nichols has the most experience, he also has an MBA which puts him one step ahead of everybody else who only have bachelor’s degrees.That is why he gets a very complicated task of supervising confrontation sessions. In order to keep Daniel Nichols motivated, he needs to have an important position, so I chose one for him with the most responsibility. Tony Wu is a good professional, and he cannot fulfill the functions on a very important position just yet because he has never worked as a manager. He is not very ambitious as the profile shows, so he is much better on the position when he has to exercise duties like building case files. Tony Wu has a very important feature of character- accuracy, and this feature is very useful in the position which I have offered to him. For Tony Wu, it’s better to work with documents and build case files because when he has to make important decisions, he might fail them due to his mild character.Lisa Stafford necessarily has to be on my team due to her success-orientation. She is not the type of employee who will sit in the shadow of somebody else during her whole life. She wants to fight for success, and she is very ambitious. He r future is pre-destined by her character, and she will be in the manager’s chair shortly. For the moment, she doesn’t have enough experience to be a manager or supervisor, so the best suitable position for her is moderating self-help groups.However, I as a manager realize that it’s very important to motivate Liza in every possible way because she expects to have the most important chores, and wants to show herself from the best possible side. Out of the last 3 potential employees I have chosen Nichola Minelli. She had almost equal chances with other 2 candidates but I preferred her to them for a couple of reasons. The position which remains vacant is performing follow-ups. I had 3 alternatives for the position: Nicola Minelli, John Connor, and Michelle Levy.The negative side of Michelle Levy is that she is a pessimist. This quality is absolutely inapplicable for the team which we are forming, considering the goals of our organization. John Connor is a very expe rienced worker but I prefer to include younger members in the team who have a high potential. They have a much better performance due to their expectations of future promotion. Nicola Minelli possesses a very important quality which makes her a perfect candidate for the position is that she has good analytical skills.In order to manage the created team effectively, I had to consider many factors. First of all, the ways to motivate every one in the team. Every employee has his own interests and needs, and in order to choose the right strategy of motivation, I needed to study their profiles carefully. Whenever I felt that one member of the team was growing uninterested towards the functions which he was fulfilling, I had to apply different forms of motivation for him. I also needed to check all the time what new responsibilities I can give to the members of the team if I saw they were ready for that.I as well had to consider the way the members of the team interact with each other bec ause a team works successfully only in case when the communication among members is on the highest level. An individual’s personality plays a crucial role in the success of my team as I have discovered. Every person in the team is a part of it. The system can work efficiently only in the case when every part of it works efficiently. If I employ a person for some position whose personality doesn’t answer the responsibilities which he will have to bear, he will not be able to fulfill his duties at the required level.If one of the members stops performing at his required level, it immediately has a deep effect on the work of the whole system because every member is dependent on each other. Another influence on the member’s personality is communication with other members of the team. Individuals employed in one team need to be as compatible as possible by their characters in order to bring success to the organization.â€Å"The 126 item Myers-Briggs Type Indicator ( MBTI), Form G, provides data on four sets of preferences. These preferences result in 16 learning styles, or types. A type is the combination of the four preferences.† (8) E (extroversion) versus I (introversion) tells about how people â€Å"change their batteries†. Extroverts find all of the support in the outside world, as well as see the outside world as the reason of their failures, if they occur. Such employees are better on important positions because they are very action-oriented.Introverts are more concerned about their inner world of ideas, so they are better at exercising tasks given to them by other people. N (intuition) versus S (sensing) tells about a person’s preference in relying on and making decisions. Some people prefer to rely on their intuition, others on sensing. For my team, I chose 2 members who have intuition preference (men) and 2 members who have sensing preference (women). This creates a good balance. T (thinking) versus F (feeling) tel ls whether a person trusts to his mind more, or to his feelings. People who prefer feeling make decisions according to what their heart says to them.Others are guided by their rational mind. I have also used the same proportion of team members with this preference because this proportion can help employees have right decisions. P (perception) versus J (judgement) describes the way people act in their lives. Perceptive people make spontaneous decisions, and can do things at once when they think of them. Judging people weight their actions first, and provide the analysis of the situation. Perceptive people are more preferable for positions in teams because they make decisions very quickly.Maslow’s hierarchy of needs can be described as the following:1) Physiological: hunger, thirst, bodily comforts, etc.;2) Safety/security: out of danger;3) Belonginess and Love: affiliate with others, be accepted; and4) Esteem: to achieve, be competent, gain approval and recognition. (7)The hie rarchy of needs effects motivation in such a way that every employee has his needs. One employee only needs his 2 basic needs to be satisfied (psychological and safety). Others will not be satisfied unless they are accepted by others and gain recognition. In order to motivate every employee, you need to know about his needs.You as a manger need to focus on his need satisfaction as the key to motivating him. It’s important to select such team members whose needs are relatively high because they will perform at a very high level in order to achieve the goals which they set for themselves. In the team which I selected, Lisa Stafford and Daniel Nichols are the most competitive, and their needs are definitely on the highest level- of esteem.In order to motivate them, I have to give them the most challenging tasks which will let them show how smart they are and be recognized by everybody. Tony Wu and Nicola Minelli don’t have such high ambitions, and their needs stop at the level of belonginess and love. In order to motivate them, I don’t need to give them high responsibilities for them to be recognized by management. They need to have tasks which from their point of view will bring use to the society and the company.My team selections worked perfectly, exactly like I expected. At the end, I got 100% of performance which is the highest result. I chose all the members of the team in the most efficient way, and placed them on the right positions, and motivated their activity during years in such a way that they performed at their maximum of abilities. The factors which I selected for motivating my team include:reminding them about the importance of the mission for which they are working. Whenever employees felt pessimistic about their work (for example Tony Wu and Nicola Minelli), I made sure he realized how important his work was for the society.giving them an opportunity to show their skills. It was important for Daniel Nichols and Lisa Stafford to show their intellect through difficult assignments they had.giving high responsibilities to the team members who are very ambitious. I needed to motivate Daniel Nichols and Lisa Stafford to keep high interest in the work they were doing.giving recognition to the members who are performing the best. Every member of the team needed recognition for the important work he was doing.promising possibilities of promotion to members who work the hardest. Lisa Stafford and Daniel Nichols need to be promoted soon in order to keep the level of their performance equally high, so I needed to talk about future opportunities with them.Since I chose the best possible team during the first run of the simulation and got 100% performance at the end, all of my later runs of the program didn’t make the result better because my first choice was completely accurate. This lesson learned in the workplace is very useful because it helps us to develop our skills as future managers. When managing rea l teams at companies, we’ll be able to apply everything learned in practice and achieve equally high results which will lead to the success in the organization.Bibliography. Franken, R. (2001). Human motivation (5th ed.).. Pacific Grove, CA: Brooks/Cole. Managing People: Motivation Building the Winning Team // www.businesstown.com Maslow, A. (1943). A theory of human motivation. Psychological Review, 50, 370-396. Maslow, A. (1954). Motivation and personality. New York: Harper Nohria, N., Lawrence, P., & Wilson, E. (2001). Driven: How human nature shapes our choices. San Francisco: Jossey-Bass. William G. Huitt. Maslow’s Hierarchy of Needs. February 2004. www.gsu.edu

Friday, January 10, 2020

Compare and Contrast the Historical Significance Essay

Compare and Contrast the historical significance between the two world WARS. http://www. diffen. com/difference/World_War_I_vs_World_War_II Similarities Topical sentence: A) Both war led to heavy casualties. 1) WW1: Estimated to be 10 million dead, 21 million wounded, and 7. 7 million missing or imprisoned. 2) WW2: More than 40 million men and women were serving in the armed forces by 1944 and civilian and military deaths exceeded 55 million. Topical sentence: B) same both created a new international co-operation hoping to prevent further conflicts in the future. ) WW1: The League of Nations was formed in the hope of preventing another such conflict. 2) WW2: The United Nations was established to foster international cooperation and prevent conflicts. Topical Sentence: C) Similarly, Both brought out the creation of new and dangerous weapons. 1) WW1: Supported by artillery and machine guns, infantry assault, early airplanes and poisonous gas. 2) WW2: a) Nuclear power and missiles were used, modern concepts of covert and special operations. Submarines and tanks were also more heavily used. ) Encryption codes for secret communication became more complex. Topical Sentence: D) Similarly, Genocide was used to torture people from weaker countries. 1) WW1: The Ottoman Empire (Turkey) carried out genocide of Armenians. 2) WW2: German Nazis committed genocide against Jews. Topical Sentence : E)Both sowed the seeds of future wars. 1) WW1: Several alliances formed over the past decades were invoked, so within weeks the major powers were at war; as all had colonies, the conflict soon spread around the world. 1)Rise of Nazism in Germany (regain national glory and prestige) a) Treaty violations and acts of aggression on various fronts. b) Political and economic inst ability in Germany including with humiliation over its defeat in World War 1 and the harsh terms of the Treaty of Versailles. c) Rise of power of Adolf Hitler of the Nazi Party. 1) In the mid-1930s Hitler began secretly to rearm Germany, in violation of the treaty. 2) Adolf Hitler signed alliances with Italy and Japan to oppose the Soviet Union. 2) Rise of Fascism in Italy (regain national glory and prestige) a) Joined the allies in 1915 in hope in getting Dalmatia and Fiume however was only given Istria and Tyrol at the Paris and Peace Conference. b) Italian nationalists occupied Fiume in September 1919 WW2: The wartime conferences and wartime conferences revealed the mutual distrust and disagreements between the USSR and USA cause Cold War. (1)Launching opposing plans and forming opposing organizations a) US- Marshall Plan and formed the North Atlantic Treaty Organization. ) USSR- Molotov Plan formed the Warsaw Pact within the communist bloc. (2) Organizing spy activities out of deep suspicion and a great sense of insecurity. a) US- Central Intelligence Agency b) USSR – Committee of State Security (3) Using political propaganda to promote each other ideas and attack the other side. a) US- Voice of America to attack communism b)USSR-Radio Moscow to attack capitalism (4) Stopping all kinds of communication to prevent people of its bloc from going over to the other side. ) US- stops communication and stop all cultural exchange b) USSR- tightened all controls and no contact to the west was allowed. Differences Topical Sentence: A) Politically, WW1 had just brought the first recognition & partial actualization of the principle of national self-determination. BUT, after WW2 no people even for colonies could accept their national right being deprived.

Thursday, January 2, 2020

What Shoes Should You Wear In France

If you are like me, chances are you have a number of pair of shoes in your closet. Its not easy to pick the ones to travel with. Of course, part of the choice should be comfort. French people love their shoes, and there is a certain shoe etiquette to follow if you want to fit in when traveling to France. Especially for men since French men are quite peculiar about their shoes. Womens Shoes The problem with shoes is that they take a lot of room when you are packing, so which shoes to bring is definitely worth some of your consideration. Pack shoes that are versatile, and that you can wear in different situations. French women wear high-heels but dont usually wear super high heels. Contrary to what you may think, heel shoes French women actually wear are kind of conservative. The thing is in France, particularly in big cities, you can expect to walk. You wont find parking just in front of the restaurant. Valet is not always an option. And with the typical paved Parisian streets, if you dont want to break your ankle, you have to be somewhat conservative. For everyday, older women will still wear heel shoes. Its a question of generation. If youre working in a bank or in a somewhat formal environment, un tailleur (womens suit) and some kind of heel shoes will be recommended. Normal French women would wear comfortable shoes, flats, such as Bensimon, Tods, or some kind of sandals or ballerinas. Birkenstocks and Crocs were fashionable for a short while, but they are not typical of what a French woman would wear. And forget about going to work with sports shoes and a womens skirt suit and changing into your heels in the elevator! A French woman would still wear some kind of ballerinas with a suit, on her way from the mà ©tro to work, and then maybe change into heels at work. Yes, most French women are kind of fashion victims, and if comfort is important, style is usually even more important. Mens Shoes The biggest difference in shoes between France and the US is concerning mens shoes. French men wear bulky sports shoes to practice sports—not to go out.  There is a US trend in France—it can be trendy to wear a hoodie over loose jeans and the latest Nikes or Timberlands boots. It flies when you are in your twenties. But after, your sense of fashion has to grow up. Theres a kind of shoe that is typical for French (younger) men: they are tennis shoes, with laces, but smaller, more delicate than athletic—kind of old fashioned tennis shoes, like street shoes or sneakers. French men (and women) wear them in different colors, but often kind of toned-down, darker colors (as opposed to the often very flashy athletic shoes). They are made of cloth or leather, or suede. Famous brands include Converse or Vans. Skateboarding dudes wear them in the US and this is the typical shoe for a Frenchman in a casual setting, in all seasons. In summer, French men, often a bit older or of higher social class (les bourgeois preppy crowd) wear what we call des chaussures de bateau which can be worn with or without socks, or leather loafers such as Tods.   For young adults, les tongs (flip-flops) are also very fashionable, especially with the summer being so hot lately. But, and this is essential, a Frenchmen would show his feet only if their feet and nails are impeccable. Otherwise, theyll cover them up. Socks and sandals are a big fashion faux-pas in France. For dressy wear or going out, leather shoes are a must, and every French man would have at least one pair of leather shoes—many would wear leather shoes everyday. Les mocassins (loafers) are still very much in fashion, but all kind of leather shoes exist. Ankle leather/suede boots are quite trendy as well.